Renewable Energy and Load Flexibility in Industry (RELflex) project develops, tests and evaluates new solutions and applications for flexibility of energy-relevant industry processes at SMEs through dynamic management of controllable loads, generation of renewable energies as well as energy storages. RELflex focuses on technical development, economic potential and accesses to the market as well as on socio-economic analysis of customers’ active participation readiness, acceptance, and benefit for the society and group of interest.